My website cost me a small fortune yet I can't find it on Google anywhere! Can you help?
Yes we can help you.
It is an unpleasant fact that many business owners have had websites built which have cost serious money, yet have provided no value to the business. No sales or leads - no return on investment. The single biggest reason that expensive websites produce no business value is that in the main, websites have been built by either designers or programmers. Generally speaking, neither of these types of people have any expertise in making sure your website ranks well in Google. For that mater, they have no skills in finding out
what keywords your website
should rank for. Designers are good at designing, programmers are good at programming. It is unfortunate in a way that the website development industry has developed in the way it has - it has developed at a time when the average business owner does not understand how the internet works, or how online marketing should be done. In other words business owners, understandably, have trusted the flashy website design firm with their many thousands of dollars expecting a website that looks good as well as something that brings in more business. The 'looks good' part may have worked well - unfortunately the 'bringing in business' part rarely works because designers and programmers generally have no idea how to rank websites in Google.
So the best course of action is to accept that what is done is done, and to rectify the situation as quickly as possible. We can assist with a website overhaul so that your website brings in more business.
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What about Blogs? Everyone tells me I need to have a Blog. What is that?
Its not true that every website owner must have a blog. A blog is a self contained part of your website that shows 'posts', or articles, that you publish regularly. Each time you post, Google will find that post and index it. This means that over time Google will build a strong index of your site and what it's about, which also means that your website will rank higher and higher for the keywords found commonly in your blog posts.
For example, let's say that your website is about your curtain products. You could start a blog about curtains, and each post will feature some information about the topic 'curtains' - one post is about how to hang curtains, another could be about how to clean curtains and so on. Over time Google will start to rank you very well for keywords around the theme curtains: 'curtain cleaning', 'buying curtains' etc..
We can install a blog on your site easily, and even help you with post ideas and editing. This will increase your rankings in Google substantially.
If you have a blog but it doesn't seem to doing anything for your rankings, we can assist you by configuring the blog correctly for maximum Google results.
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